QI strategies in performance measurements Essay

QI strategies in performance measurements - Essay Example The other methodology necessary for integrating QI strategies and performance measures is the use of a framework. The framework should contain various guidelines on how the two above can be integrated effectively and even the dangers involved if the process and guidelines presented are not stipulated. The framework is the most effective and requires less technical expertise. This is however too simple to yield a good integration since some issues are not incorporated. The third methodology is having a combination of different methodologies. Since different methodologies have their own pros and cons when used on their own and may prove ineffective in integrating QI strategies and performance measures, a combination of several methodologies (for example the use of framework and information technology) will ensure that the pros of the methodologies are more than the cons and hence integration will be more successful. The disadvantage of this is that it will take more time for the combin ation to occur and also will require more technical expertise compared to just using a single methodology (Lighter and Fair, 2007). The use of information technology is most effective in the recreational facilities plan. This is because it requires less health care staff hovering around the patients and reminding them of their health conditions. It will also ensure that patients have freedom to enjoy the facilities without constant monitoring and also constantly being taken to their rooms for medication.

Customer Relationship Management Essay Example | Topics and Well Written Essays - 1000 words

Customer Relationship Management - Essay Example CRM is a broad aspect and can be used from the perspective of consumer, business and implementation of strategies. CRM can be broadly divided into three major categories namely, functional, business strategy and implementation. Functional category includes aspects which relate to the functional areas of an organization and includes areas like sales force automation, customer support etc. The business strategy aspect can be divided into three types which are business, technology and customer. The implementation perspective can be divided into analytical, collaborative and operational based practices. Analytical CRM is a tool that seeks to gather and analyse data related to operational aspects of an organization. Tools like OLAP and other data warehousing techniques help in creating a better experience for consumers by improving their relationship with the organization. Collaborative CRM focuses upon the different points of interaction with the customer and the firm and serves to integ rate the various channels of communication for a better service delivery. Operational CRM helps in providing solutions with regards to various back and front end support for administrative and customer related aspects by integration with different databases to provide customer friendly support and delivery business processes (Motiwalla & Thompson, p.332-333). CRM not only aims at developing a better relationship with the customers but also strives towards creating an all round development.... Collaborative CRM focuses upon the different points of interaction with the customer and the firm and serves to integrate the various channels of communication for a better service delivery. Operational CRM helps in providing solutions with regards to various back and front end support for administrative and customer related aspects by integration with different databases to provide customer friendly support and delivery business processes (Motiwalla & Thompson, p.332-333). Scope and Importance of Customer Relationship Management CRM not only aims at developing a better relationship with the customers but also strives towards creating an all round development of relationship with all the major stakeholders including the suppliers who play a crucial part in the sustainability of the organization. The main aspects of CRM include knowledge of the customer, an effective strategy directed towards maintaining a relationship with the customer, communication and finally the value addition in the product or service offering (Peelen, p.7). Figure 2: Diagram showing the scope of CRM (Source: Buttle, p.299) CRM places the customer at the centre of the framework as all its intended policies are directed towards the development of customer relationship. Management of suppliers is essential considering the fact that they form the backbone of an organization’s business activities. Firms like Wal-Mart have effectively used ERP to bring about a better and efficient relationship with the suppliers so as to deliver greater value to the consumers. Toyota uses a effective CRM framework to manage its large number of suppliers which has helped in attaining efficiency which has reaped numerous operational benefits to